Can They Do It? Kia Aims To Take Over EV Mass Market

Nearly every carmaker showed off EVs at this month’s Geneva Motor Show. But there was only one brand in Geneva – Tesla wasn’t there – that can make all these claims:

1. Multiple long-range EVs today on sale today (Kia Niro EV and Soul EV)
2. The unveiling of a new, dedicated all-electric platform
3. Every vehicle on display had some form of electrification (from hybrid to EV)
4. Positioning for mass acceptance with affordable, non-premium models

TomM - 3/21/2019 11:11:17 AM

+3 Boost

Sorry - I still do not see this generation of EVs making a huge leap. THe demand does not appear to be there. Add in the end of incentives (Trump is killing them) in the USA and the normal problems and lack of infrastructure for them - and I hope these manufacturers do not bet the farm - because they will lose it.