The BMW X7 Is Helping The Company Beat Mercedes' Sales — WHO Should Add A FULL-SIZE SUV Next?

To kick off 2019, BMW launched one of its most powerful weapons yet. That would be the BMW X7.

You know, the full-size sport-utility vehicle from the blue and white. Not only has demand been pent up since the biggest SUV offering from the Bavarians was the X5, but the full-size SUV market is HOT right now. Here's the thing: It doesn't appear to be slowing down any time soon.

This got me thinking: WHO should add one NEXT in order to see a similar sales boost?

Just off the top of my dome, there's three prime candidates:

- Acura — Its SUV lineup is what sells and the company does build great SUVs in form of the RDX and MDX, why wouldn't it want to keep a good thing going?
- Audi — The Q7 just isn't a full-size SUV, folks and the four rings needs a hit right now.
- Land Rover — Although the flagship Range Rover LWB is brilliant, there's no third row and the third rows found in other Land Rover products are abysmal.



BMW AG is starting to run roughshod over rival Daimler AG in the U.S., with the new X7 sport utility vehicle helping the German automaker pull further ahead on the sales charts.

BMW deliveries rose 1.4 percent in April, aided by the behemoth SUV’s second full month of sales. Through the first four months of the year, the brand has sold 3,584 more luxury vehicles than Daimler’s Mercedes-Benz, whose deliveries slumped 16 percent last month.

“We’re right where we want to be,” Bernhard Kuhnt, BMW of North America’s president, said in a statement. “Demand for the BMW X7 only continues to grow..."

 

Read Article

dlin - 5/5/2019 11:58:27 PM

+1 Boost

Good for Bimmer
Better get interior design right

runninglogan1 - 5/6/2019 5:11:10 AM

+4 Boost

It's nice but new GLS will sell more.

Bentley needs a full sizer.

MDarringer - 5/6/2019 8:12:18 AM

0 Boost

Audi stumbled with the Q8. It should have been a big, patrician machine rather than a 6/4ths sized TRoc.

GermanNut - 5/6/2019 12:52:18 PM

+2 Boost

I think Audi could introduce a large upright SUV that's like a much larger Q7 in addition to the Q7-coupe looking Q8.

YoCarFanto - 5/6/2019 10:54:16 AM

+3 Boost

Mercedes brought back the I6 engine which now puts them on the same level as BMW offering silk smooth and powerful engines. BMW: enjoy the good sales because the GLS will take your lunch soon.
Lexus needs an unibody RWD/AWD SUV with an I6 engine.

cidflekken - 5/6/2019 12:12:24 PM

+4 Boost

Once the new GLE and GLS are officially launched, the sales picture will look much different. Not to mention the facelifted GLC.

I do agree that Acura needs to add a full-sizer above the MDX, as does Audi.

GermanNut - 5/6/2019 12:51:06 PM

+1 Boost

BMW is only ahead of Mercedes-Benz because Mercedes-Benz's strong-selling SUVs including the GLC, GLE and GLS are either undergoing a facelift (GLC) or waiting on new models to arrive (GLE and GLS).

These three Benz SUVs are extremely compelling and will help Mercedes-Benz likely narrow the gap or even pull ahead by end of Q3. Also, Mercedes-Benz is still ahead globally despite BMW's first place standing in the U.S.

cidflekken - 5/6/2019 12:58:58 PM

+2 Boost

Don't forget that the A-sedan and new CLA haven't gotten into full swing, yet. Those two cars should add a decent amount to the sold units.