Nissan Sales And Profits Are Dropping Like A Rock And Still Have Further To Go

Nissan Motor Co. CEO Hiroto Saikawa warned the company’s earnings will drop to “rock bottom” before improving but outlined plans to restore global operating profit margin to 6 percent and reboot the flagging U.S. business.

Saikawa’s dour outlook came Tuesday as Japan’s No. 2 automaker reported a 45 percent plunge in operating profit in the fiscal year ended March 31. Net income dropped 57 percent.

And Saikawa, battling to reform Nissan in the wake of a corporate governance scandal triggered by the arrest of former Chairman Carlos Ghosn, pulled no punches about the outlook.

Read Article

Truthy - 5/14/2019 11:34:04 AM

+5 Boost

Quick, name your favorite Nissan vehicle. Hard to do. They do not have a single car that tops a desireability list. The Rogue is successful, but the CRV is better. Infinity has the Q50 (I think that is what the sedan is called today) and who knows what the rest are,

cidflekken - 5/14/2019 1:22:41 PM

+5 Boost

Such a true and sad statement. There was a time that the Pathfinder was one of the most desired SUVs. Nowadays, it's completely overshadowed by almost every other crossover. There was a time when the Z was a highly desired sports car. Nowadays it's a cartoonish shadow of itself. I've owned both ('99 Pathfinder and '06 350Z) and I actually loved them both and had ZERO problems in the total of 10-years of ownership.
On the Infiniti side, those cars only sell because of the massive discounts. When the dealer called me a few years ago to offer me a Q50 for about the same price of an Accord, I knew they were in trouble. The G35/37s used to be the foil for the 3 Series. The Q50 and Q60 have completely lose their luster. The F35/F45 at the time started the trend of sporty-driving SUVs then Infiniti decided to basically abandon the car for more family-friendly fare, while Benz and BMW rake it up with their SUV-Coupe thingies.

For either brand, I can't think of any single car in their respective lineups that I want or need to have above their rivals. That's a sad statement for me to make knowing how much I loved my Pathfinder and Z and totally lusted for the G35 coupe.

ricks0me - 5/14/2019 2:37:37 PM

+2 Boost

Truthy said: Quick, name your favorite Nissan vehicle. Hard to do.

Unfortunately, that is a true statement. I'll take an original 240Z over anything they've got now.

TomM - 5/14/2019 8:03:06 PM

+2 Boost

I can't even get to a whole car - however - the 3 Liter Maxima engine of about 20 years ago was really nice. Too bad they had to pair it with a Jatco trans - most of which are junk.

Truthy - 5/14/2019 2:55:21 PM

+3 Boost

The original 240Z had character, was a bargain and still looks good today.
The F35 was fantastic and a trendsetter of sorts. It has been replaced by a bland crossover. Plus Nissan quality is nowhere near its Japanese rivals.

MDarringer - 5/14/2019 7:54:12 PM

0 Boost

When you have ugly cars and you let Renault do the engineering so that the result is class-trailing and unreliable, this is what you get. The Japanese government needs to find a way to force Renault out of Nissan and Mitsubishi.

Truthy - 5/15/2019 1:05:32 PM

+2 Boost

Agree. Renault keeps rooling out new product - some of it attractive - but not neccesarily sorted out. Nissan has turned into a producer of bland cars of indifferent quality. And what is new> The Altima and Maxima get refreshes, but on an ancient platform. The Z is old. Their former SUVs are now minivans with 4 doors. Disappointing.