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There Goes The Neighborhood, Does THIS Celebrity Purchase Help/Hurt The Brand?

By: Agent00R @ 9/10/2010 2:44:49 AM

Tags: jersey shore, new jersey, dj pauly d, pauly d, mike sorrentino, the situation, bentley, continental gt, mercedes-benz, s-class, 2011 s, 2011 mercedes-benz,

When you hear about Jersey Shore, you likely wince in pain. And if you're from New Jersey, you're probably tired of hearing "Are people from Jersey really like that?" By the way, the short answer is "no."

But like it or not Jersey Shore has become a cultural phenomenon and those guys are raking it in hand over fist. Did you know that the clown known as The Situation is supposedly going to pull in approximately $5 million smackers this year?

Clown he is not!

To keep this abridged, we don't want to be speaking about Jersey Shore all night, the guys from the show are showing their new found success through their respective purchases. For instance, The Situation is said to have picked up a Bentley Continental GT while Pauly D has been spotted sportin' a brand new Mercedes-Benz S-Class.

With that said, do you think this has Mercedes-Benz celebrating or cringing? Is this helping or hurting the storied, German brand?


The "Jersey Shore" kids are single-handedly saving the luxury car industry -- TMZ has learned DJ Pauly D just dropped a frickin' fortune on a brand spankin' new 2011 Mercedez-Benz S550...








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There Goes The Neighborhood, Does THIS Celebrity Purchase Help/Hurt The Brand?