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The life of a Volkswagen designer must be a curious existence. While other brands parade a plethora of exotic styles, VW dishes up cars that differ little from generation to generation, or from model to model. The new 2012 Volkswagen Tiguan, for example, is a near facsimile of the larger Touareg and has evolved only slightly from the 2007 original. Right now, the VW design studio is not exactly a hotbed of creativity.

Nor, if we're honest, is the engineering division. It's all as cozily familiar as the 10th season of Friends, which is just the way VW's customers like it.


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