Jan. 27 (Bloomberg) -- General Motors Co. is starting a campaign today aimed at selling GM models to owners of 2.3 million Toyota Motor Corp. vehicles that are subject to a recall because accelerator pedals may stick.
The program, which runs until the end of February, follows GM dealers receiving “thousands of calls” from Toyota customers who were concerned or wanted help buying a GM model, Steve Hill, general manager of retail activities for the Detroit-based automaker, said in an interview. The program is available on most Chevrolet, Buick, Cadillac and GMC models.
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