Is Jaguar getting a bum wrap in the surveys? Autospies has uncovered yet another survey in which Jaguar out places even the highly respected brand such as Mercedes and BMW.
German motoring magazine Auto Zeitung has published its 2006 Quality Report and Jaguar has come out on top over strong competition from European and Japanese luxury car makers. More than 30,000 readers took part in the survey where they rated 33 brands overall for reliability, product quality and service.
Jaguar’s first place position in a survey conducted at the heart of leading luxury car makers is testament to the ongoing dedication to quality in both the product and the service network. The same Auto Zeitung survey on quality ranked Jaguar in 18th place in 2004 and in 5th place in 2005.
Heinrich Lingner from Auto Zeitung said: “It comes as a big surprise that a European brand has beaten the Japanese who have come first for several years running. Our readers voted just four European brands into the top ten, the other three were Porsche, Volvo and BMW.” Jaguar recently launched the all-aluminium XKR, the supercharged version of the new XK that went on sale in March earlier this year.