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The Toyota hybrid is hailed as an eco-paragon, so how does it fare against a big BMW? To find out our correspondents go on a run to Geneva.

The Prius, like the iPod, is more than a piece of clever technology. It symbolises something bigger – a responsible attitude, a healthier way of living. Toyota has sold more than a million examples of the car since launching it in 1997 and it has attracted a worldwide following led by Leonardo DiCaprio, Cameron Diaz and much of the rest of Hollywood.

It’s classified by the American government as the “most fuel-efficient car sold in the US” and this seal of official approval is reflected in a special status that the Prius and other hybrids enjoy over conventionally powered cars.

For example, you can drive a Prius in American “high occupancy vehicle lanes” – designed for vehicles carrying passengers – even if there’s nobody else in the car. In Britain the Prius has had a similar boost. You can enter the central London congestion zone without paying the usual £8-a-day charge. For road tax purposes it’s classed as an “alternative fuel vehicle” so you pay less tax than you would for a conventional car that produces the same emissions. Road tax is just £15 a year and in last Wednesday’s budget, Alistair Darling, the chancellor, renewed his commitment to preferential treatment for hybrids. Plus, if you drive a Prius as a company car it enjoys a 3% discount (until April) compared with the tax on other cars producing identical amounts of carbon dioxide.

But are transport and tax planners – here and in the US – being fair to the people who drive conventional cars? The official fuel consumption figure for the Prius – supplied by Toyota itself – is 65.7mpg in mixed motoring. That’s a claim not supported by many of the letter writers to The Sunday Times who say they get nearer to 50mpg. If our readers are right and the official figure is wrong it has important implications, not least of which is that people driving frugal diesels are getting a raw deal.

To find out we set a challenge: to drive a Prius to Geneva using motorways and town driving. The direct route is 460 miles but we drove almost 100 miles further to give the Prius the advantage of running in urban conditions where its petrol-electric drivetrain comes into its own.

We took along a conventionally powered car – a diesel BMW executive saloon – for comparison and drove both cars an identical number of miles (545). The test consisted of just over 200 miles of autoroute, about 200 miles of B roads, including winding ascents and descents in Switzerland, and 100 miles of urban driving.
The 5 series, despite being a heavier, larger, more powerful and faster car, got better MPG and therefore lower CO2 emissions over the run than the Prius. We can imagine that a 320d would have done even better.

Vital Statistics

Model BMW 520d SE
Engine 1995cc, four cylinders
Power 177bhp @ 4000rpm
Torque 258 lb ft @ 1750rpm
Transmission Six-speed manual
Official fuel/CO2 55.4mpg / 136g/km
Performance 0-62mph: 8.3sec
Top speed 144mph
Road tax band C (£115)
Price £27,190
Fuel used on test 10.84 gallons (50.3 Imperial mpg)
Fuel cost £54.19 (diesel)


Model Toyota Prius T Spirit
Engine 1497cc, four cylinders
Electric motor 50kW/67bhp
Power 77bhp @ 5000rpm
Torque 295 lb ft (motor) 85 lb ft (engine)
Transmission CVT automatic
Official fuel/CO2 65.7mpg / 104g/km
Performance 0-62mph: 10.9sec
Top speed 106mph
Road tax band B (£15, alternative fuel)
Price £20,677
Fuel used on test 11.34 gallons (48.1 Imperial mpg)
Fuel cost £54.64 (petrol)

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Rupert