GM charges a subscription for their Super Cruise semi-autonomous driving system and it appears Volkswagen will follow suit.

In an interview with Top Gear, Volkswagen’s sales and marketing boss suggested the future could see the automaker fully equipping vehicles and then charging owners to activate and use certain features. In effect, it’s similar to how BMW offers over-the-air features such as high-beam assist.

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Volkswagen Says If You Want Self-Driving It Will Cost About $8 An Hour

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