According to a tweet this morning, Stellantis CEO Carlos Tavares is giving the company’s top brass at each brand a decade to justify their existence. Suddenly, it’s easy to picture some nervous auto executives dotted around the globe.


This isn’t the first time Tavares has stated that all Stellantis brands will be given a chance, but this occasion seems the first to publicly put a timeline on the table. The tweet comes from CNBC automotive reporter Michael Wayland.

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Stellantis CEO Tells Brands They Have A Decade To Justify Their Existence

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