MG is looking to significantly expand its product portfolio as the marque approaches its centenary in 2024, with the aim of attracting new buyers in new segments and continuing on its steep growth trajector In the 16 years since being acquired by the Chinese state-owned SAIC, MG has established itself as a leading maker of value-oriented yet well-equipped and safe family cars, selling more than 52,000 across Europe in 2021 – far more than half of which were in the UK, its spiritual home.It plans to triple that figure in 2022 on its way to reaching one million sales across 100 global markets by 2024.
Crucial to this goal will be the introduction of new cars. The MG 5 SW EV estate and ZS EV crossover are already among the most popular electric cars in Europe, and MG will look to build on this success by appealing to younger drivers and enthusiasts with an all-new product line designated Cyber in reference to its five primary priorities: co-creating, young, beyond, evolution and recreation.
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