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When Volkswagen was caught red-handed in the 2015 emission scandal, many thought it would have a tough time recovering. To anyone's surprise, the German carmaker navigated the troubled waters masterfully while getting to the other side stronger than ever before. In 2018, Herbert Diess was named the Volkswagen Group's CEO, and a grandiose plan was set in motion to turn the company into the largest EV manufacturer in the world.

Everyone, including yours truly, knew that Diess was the right man to turn Volkswagen's fortunes around. And so he did, with the MEB platform as the first EV-dedicated architecture to spawn a large number of EV models across Volkswagen's many brands. The plan was to slowly replace all ICE vehicles with electric equivalents by 2030. Volkswagen also announced a new ID. branding for its electric vehicles to better differentiate them from their ICE counterparts.


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Volkswagen's EV Strategy May Be The Death Of The Company

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