Given how popular pickup trucks are in North America, everyone bet that the first to launch an electric truck would win big. This didn't happen, and the electric pickup truck revolution fizzled out as soon as early adopters got one. Here's how every electric pickup truck sold in the US is doing and what carmakers have in store.
Electric vehicles are not a novel concept, with most carmakers trying to launch some every time an oil crisis happens. However, as soon as oil prices returned d to previous levels and economic conditions improved, EV projects were quickly abandoned, and everyone returned to business as usual.
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