How cool is your car? What does your car say about you? As with all matters involving style the whole business is complicated. I know because I’ve immersed myself in the subject. Richard Hammond and I recently wrote a book called What Not to Drive which won the Booker prize, the Whitbread and a Pulitzer and made me a billionaire.
Of course I still need a hobby so I produce the BBC’s Top Gear, where we have the Cool Wall, which seems to have become the nation’s unofficial barometer of what’s cool and what’s not. Our three presenters can never agree on how cars should score but even when they are squabbling they acknowledge there are basic ground rules of cool, and here they are.
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