A teaser image was released last Monday by Lotus, implying the “dawn of a new era” for the small British sports car maker. It’s possible that the image simply means the arrival of a new Esprit or an Evora convertible.
But it’s also possible that Lotus is hinting that it will soon become a true luxury sports car rival to Ferrari. Lotus’ owner Proton had recently revealed a five-year business plan for Lotus’ future. Currently, Lotus makes three models, with two (Elise and Exige) being hardcore lightweight track cars. The Evora may be more luxurious but it’s still not on the same level as Ferrari.
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