A new call to buy "Buy American" rang out Thursday as a Ford Motor Co.-backed group launched an ad campaign designed to convince U.S. consumers to support the struggling domestic auto industry.
The campaign levels a direct shot at Asian automakers, which have been spending millions of dollars touting their positive impact on America's economy and its communities in recent ads.
The new television, print and Internet ads declare, "What you drive, drives America," and contend the Big Three play a far more important role in the U.S. economy than Toyota Motor Corp. and Honda Motor Co.
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