I wonder what Enzo Ferrari would think about this. A part of me says he would be mortified, however, there's also the likelihood that Ferrari would have applauded the brand's merchandising empire and said something along the lines of "That's hockey," assuming he knew what hockey was.
Though some may express disdain at the Maranello-based automaker's decisions, you have to admit, they know how to create lust and make a dime -- or several thousand -- off of it.
The best part? It continues to fund the racing program. I think a lot of people tend to forget that was Enzo Ferrari's only goal, really. He just so happened to build dream worthy production cars too.
So, is it AWESOME or AWFUL that Ferrari continues to eek out products to continue funding its racing program? Or, would you say they're just a bunch of sell outs.
Let us know in the comments down below...
You would think a company that sells US$200,000+ supercars would have no need to hawk merchandise, but apparently not. Along with the expected assortment of watches, polo shirts and key rings is this US$331.40 racing helmet. You’re sure to look dapper when cruising around in your dilapidated ’89 Mondial cabriolet 250 Testa Rossa in this fine helmet made of satin-finish aluminium, metalised thermoplastic and genuine leather.
[Source: Carscoop]
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