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When it comes to cars, failure can be measured in a variety of ways: Sales, perception and desirability are but a few. Yet when a model does fail, it's rarely in a spectacular blaze of glory. More often than not automotive failures atrophy and (like a bad sitcom) disappear without notice.

Remembering them is the purpose of this story.

A lack of sales performance is the most objective way to measure failure, but the numbers seldom tell the whole story. Sometimes a design team creates a car so repulsive they're liable for crimes against humanity. Often a marketing department takes too many liberties with a new model's expectations and reality pulls it back to Earth with an audible thud. And sometimes a car just doesn't make sense financially or otherwise.

 



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