White and black remain the top two color choices among North American automobile consumers, but the popularity of some brightly colored vehicles continues to tick upward, according to an annual study released Tuesday by Troy-based PPG Industries, the leading supplier of automotive paints.
Nearly three-quarters of all new vehicles that PPG supplied during the 2013 model year were neutral colors — either white, black, gray or silver.
Red and blue both rose by 1 percentage point over 2012, while natural/bronze and green remain well behind the pack.
Top colors
The most popular colors among vehicles sold in North America last year:
White: 21 percent
Black: 19 percent
Gray: 17 percent
Silver: 15 percent
Red: 11 percent
Blue: 9 percent
Natural: 6 percent
Green: 2 percent
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