Cadillac expects to double its global sales to 500,000 and double the number of models it offers by 2020, brand president Johan de Nysschen told investors Thursday in New York.
The former Audi and Infiniti executive has in his first three months at Cadillac decided to move its marketing headquarters to New York and described how far Cadillac must go to become a top tier luxury auto brand.
Speaking at the Barclays Global Automotive Conference in New York Thursday, de Nysschen laid out a series of changes he plans, including:
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