The Ford F-150 is a pretty big deal. Actually, it's a big deal, full stop.
There's multiple reasons for this, but the most important is that it is one of the automotive industry's top sellers every single year. It's become the workhorse for America and its competition is far behind in terms of units moved out of showrooms on an annual basis.
So now that the company has brought forth an all-new generation product that boasts significant technology updates AND innovative chassis construction using aluminum, we're here to see how it plays out.
We're not the only ones either. We bet Wall Street as well as savvy investors will be examining the F-Series launch and sales closely.
All this being said, we're interested how it is as a product. After all, if it's not a good drive or feature significant utility, we're confident that it won't do well in the marketplace. Kelley Blue Book recently posted a pretty lengthy video and shared its thoughts.
Let's see what they have to say...
When America’s best-selling vehicle undergoes a revolutionary overhaul, it’s kind of a big deal. Ford seized the opportunity and skillfully crafted one of the most hyped-up truck launches in history. So, has the latest F-150 lived up to its lofty expectations? KBB’s Zach Vlasuk finds out in this video.