Audi production successfully launched in India
-Indian market vital to Audi’s growth strategy
-First locally assembled Audi A6 cars received by Indian customers
-Audi to invest around 30 million euros by 2015
-Assembly of the new Audi A4 to follow starting in late 2008
Audi continues to make its mark in India’s flourishing growth market: the company with the four rings has now successfully started production for the Indian market of the world’s most successful luxury midsize sedan – the Audi A6 – at its Aurangabad site in the state of Maharashtra. By 2015, when more than 2,000 units of the A6 should be rolling off the line, Audi will have invested more than 30 million euros in production alone in India. Starting in late 2008, the new Audi A4 will also be assembled locally.
With this step Audi is continuing the company’s worldwide success story and growth trend, and is making a long-term investment in one of the world’s most promising automotive markets. “Starting our own production there is the best way to adequately serve such a promising growth market like India,” said Rupert Stadler, Chairman of the Board of Management of AUDI AG. “India is one of the components of our Strategy 2015, which aims to achieve sales of 1.5 million automobiles per year worldwide. We want to be the most successful premium brand in India as well.”
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