Lost in the 2007 Geneva show’s Green Blitz and all the boutique vehicle brashness was an ordinary-looking booth like several others on the Geneva show floor. Its cars seemed nothing special, but they looked ok, the press release was clearly written by someone that understands English, and its cars are hitting European roads right now.
No, it’s not Chery, Chengfeng or Geely, it’s a Chinese automaker called Brilliance JinBei Automobile, and its appearance on the Geneva show floor marked the first time a Chinese automaker has come to a European auto show with vehicles in tow.
Brilliance BS4
And unlike its other Chinese competitors mentioned above, Brilliance seems to actually have it together, or at least it looks like it does. Brilliance, which was the first Chinese automaker to enter the European market through a partnership with HSO Motors Europe, used Italdesign Giugiaro as the vehicle designer for its first car, a sedan called the BS6. Porsche’s development center helped to optimize the chassis and the 2.0 and 2.4-liter four cylinder engines that power it were sourced from Mitsubishi. In addition, BMW production specialists advised the company on its build techniques. ....continued
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