The Elon Musk-led car maker’s most recent cut—slashing as much as 20% from the price of some versions of its top-selling Model Y earlier this month—shocked Stanly Tran. The 32-year-old California psychotherapist had been on the waiting list for a Mustang Mach-E electric SUV, but quickly ditched his reservation and purchased a Model Y after a friend alerted him to the price drop.
“‘There’s no way,’” Mr. Tran recalls thinking when he saw Tesla’s new prices. The Model Y offered more battery range at a competitive price to the Mach-E, he said.
A GM spokesman said the company is monitoring Tesla’s strategy, but it hasn’t had an effect.
We say YEAH, RIIIIGGGHHT!
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