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Automakers are jumping into the field of advanced driver assistance systems (ADAS) with both feet, trying to stuff as many features into their new cars as they can. The Insurance Institute for Highway Safety, though, wanted to find out what consumers actually want.

The survey shows that the majority of consumers are pretty conservative when it comes to ADAS systems. After surveying 1,000 drivers on three partially automated driving systems (lane centering, automated lane changing, and driver monitoring), the IIHS found that consumers prefer systems where they are more in control that have more safeguards.



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New Study Finds Most Drivers Are Worried About Self Driving Vehicles

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