The truck segment is losing its market share in the US. The reason?  Pickup owners are switching to SUVs, as claimed by S&P Global, an  information and analytics company based in New York.
 According  to S&P Global Mobility's study, the truck segment – specifically,  the light-duty full-size half-ton pickup segment – has been on a steady  decline since more than two years ago. Of note, the trucks in this  segment have been the highest-volume models in the US auto market since  time immemorial, with three models from Ford, Chevrolet, and Ram  constantly leading the sales charts.
Read Article