There will only be a few hundred, and they won’t be cheap, but Toyota is about to take its first small step into the unproven market for emissions-free, hydrogen-powered vehicles.The world’s largest automaker announced Tuesday that it will begin selling fuel cell cars in Japan on Dec. 15 and in the U.S. and Europe in mid-2015. The sporty-looking, four-door Toyota Mirai will retail for 6.7 million yen ($57,600) before taxes. Toyota Motor Corp hopes to sell 400 in Japan and 300 in the rest of the world in the first year.
“In time, the fuel cell vehicle will become mainstream. We wanted to take the first step,” said Mitsuhisa Kato, a Toyota executive vice president, at the vehicle’s launch Tuesday. “We want to be at the leading edge.”
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