Fiat SpA and Chrysler CEO Sergio Marchionne, plans to release a new 5 year business plan outlining Chrysler Group’s product overhaul in November. According to some early interviews with Chrysler executives, Automotive News found out three main things that may be outlined in Nov.
- Chrysler: Brand will become more luxurious… more luxurious than Cadillac.
- Dodge: Brand will become known for its driving dynamics.
- Jeep: Will remain as is with some Fiat technology.
“We’re going to have to offer a broad array of products across...
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