As soon as the luxury brand Lincoln is re-established in the US, Ford Motor Co. could take this brand to international markets within five years, according to Chief Executive Alan Mulally.
On the sidelines of the Paris Auto Show, Mulally said that for now, the “primary focus” is the US but he thinks that with Lincoln’s new “fantastic lineup,” there will be a lot of customer demand around the world. Intending to focus on its mass market Ford brand, the company has sold off the Jaguar, Land Rover, Aston Martin and Volvo brands in the past few years.
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